NATURALLY INSPIRING
DIRECT MARKETING AND
COMMUNICATIONS
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What we do and how we do it:
OUR SERVICES
Clear Edge is a Direct Marketing and Communications service provider with a strong focus on data-driven Business to Customer communications. We are passionate about solving problems and improving processes through technology.

  • Data Services and Online Solutions

    Our highly technical data-driven solutions are customised to enable variable tailored output specific to each recipient.



      

  • Direct Marketing and Communications

    Whether you have an ongoing campaign with many layers of trigger-driven communications or a simple one-off campaign, we have the flexibility and scalability to meet your communications requirements.



  • Consulting and Project Management

    Our strength lies in our technology-driven operational solutions. We work in partnership with our clients to help them achieve better, more meaningful relationships with their customers.


      

  • Plastic Card Services

    We can manage your plastic card requirements all the way from design through to production, personalisation and fulfilment.




  • Mailing and Fulfilment

    We have a flexible and integrated approach to mailing and fulfilment solutions. Our team will ensure your customer engagement plan has a seamless mailing and fulfilment process in place which is customised specifically to your needs.


      

  • Outsourcing and Inventory Management

    Having an efficient stock control system in place should never be under-valued. It is a crucial part of keeping your customer communications flowing without any unexpected delays.



   
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What we've done and how we did it:
OUR WORK

  • Qantas Cash Card

    DATA SERVICES AND ONLINE SOLUTIONS
    Qantas Cash is the latest in a long line of service offerings from Australia’s largest airline. By partnering with MasterCard, Qantas is now able to provide their millions of members with the added benefit.


            

  • L’Oreal Stylist Incentive Promotion

    DIRECT MARKETING AND COMMUNICATIONS
    This promotion encouraged stylists to use L’Oréal Professionnel products on their clients while in the salon, before sending in the product caps to be redeemed for cash.




  • Qantas Frequent Flyer Next Generation

    CONSULTING AND PROJECT MANAGEMENT
    Qantas introduced a ‘world-first’ technology with the launch of the Qantas Next Generation Check-in system (NGCI) – a new system that radically streamlines the check in process at the airport!


            

  • Vintage Cellars Membership Enrolment

    CONSULTING AND PROJECT MANAGEMENT
    Vintage Cellars is a premium liquor chain with a growing loyalty membership base.





  • AusIMM membership pack

    CONSULTING AND PROJECT MANAGEMENT
    The Australasian Institute of Mining and Metallurgy (AusIMM) represents 14,000 individuals working in the global minerals industry and provides leadership and opportunities for minerals industry professionals.


            

  • Qantas Frequent Flyer Partner Portal

    DATA SERVICES AND ONLINE SOLUTIONS
    Qantas’ Partner portal is a central location where Program Partners can access everything they require to promote their partnership with Qantas Frequent Flyer.




  • Qantas Frequent Flyer Store Catalogue

    DIRECT MARKETING AND COMMUNICATIONS
    Annually the Qantas Frequent Flyer Store mails catalogues to approximately 500,000 members highlighting upcoming specials and offers for the Christmas period. In recent years, End of Financial Year Sale catalogues have been included in the mix.


            

  • L’Oreal Stylist Awards

    DIRECT MARKETING AND COMMUNICATIONS
    Since 1909 L’Oréal Professionnel have been providing hairdressers around the world with the most innovative products, tested and approved by the greatest names in hairdressing.



  • Vintage Cellars Postcards

    DIRECT MARKETING AND COMMUNICATIONS
    Vintage Cellars is a premium liquor chain with a growing loyalty membership base.




            

  • Qantas Frequent Flyer partner mail campaign

    MAILING AND FULFILMENT
    Qantas Frequent Flyer has carefully considered partnerships with a range of organisations. Those partnerships are designed to enhance the membership experience and provide benefits that extend beyond flying.



  • Qantas Frequent Flyer membership kits

    MAILING AND FULFILMENT
    Loyalty is all about recognition – in other words appreciating your customer and making them feel special.



            

  • L’Oreal Salon Menus

    DIRECT MARKETING AND COMMUNICATIONS
    The L’Oreal Kérastase brand is in the world’s most luxurious salons and used by the world’s best hairdressers.



  • Millions of Plastic Cards

    PLASTIC CARD SERVICES
    Clear Edge has proudly managed the production and personalisation of tens of millions of plastic cards for some of Australia’s largest loyalty programs right down to smaller clubs and institutes.


            

  • Qantas Club Lounge signage

    OUTSOURCING AND INVENTORY MANAGEMENT
    Qantas has a great corporate look. A look that’s recognised as quality – whether it’s on the tail of an Airbus or on the corner of a serviette.


  • L’Oreal basin to bathroom promotion

    MAILING AND FULFILMENT
    Since 1909 L’Oréal Professionnel have been providing hairdressers around the world with the most innovative products, tested and approved by the greatest names in hairdressing.


            

  • Outsourcing and Inventory Management

    OUTSOURCING AND INVENTORY MANAGEMENT
    Inventory management is all about making sure there’s control over every single item. And when you consider our range of customers and stock we manage on their behalf, there are literally millions of items to keep an eye on.


  • Qantas Frequent Flyer Corporate collateral

    OUTSOURCING AND INVENTORY MANAGEMENT
    The Qantas Frequent Flyer program supports over 11 million members around the world and Qantas’ highly customised loyalty program means that each and every member is recognised for their loyalty.


            
   
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Introducing the Clear Edge team:
ABOUT US
Our philosophy is simple, to help our clients build and maintain strong relationships with their customers through innovative direct marketing and communications solutions. With over 30 years’ experience, we have a history of building great collaborative relationships with our clients. We can work with you to improve your pre-existing communication programs as well as designing a plan for a new program. If you're looking for a partner to help make your complex communications needs simple, the answer is Clear.
Meet Our Team
Meet Our Clients
Why not say hello:
CONTACT US
If you’re interested in learning how Clear Edge can help your business, we would love to hear from you. Simply contact us on the details below or complete the form and we will be in touch with you soon.
Contact Details
215 ARDEN STREET, NORTH MELBOURNE VIC 3051 AUSTRALIA
T. 03 9326 7000 F. 03 9329 0152 E. ADMIN@CLEAREDGE.NET.AU
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